The Rise of Bright Patterns

Can ethical approaches fix the digital user experience?

Cezary Gesikowski
Bootcamp
Published in
7 min readApr 21, 2024

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image by the author via GenAI

“A sucker is born every nanosecond” — Anonymous online comment

Have you ever experienced being manipulated online? Maybe you were a victim of dark patterns — malicious design techniques like ‘roach motels’ which attract users to a digital service nearly impossible to unsubscribe from. Artificial…

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